Analyzing your Market Potential as a Scientist

Participants learn the importance of knowing and marketing their strengths and competencies when positioning in the job market:

• Introduction – why is it important to know your potentials 
• Fishy Business – what does fish have to do with your potential?
• Analyzing and marketing your skills as a scientist
• Major employer concerns
• Your personal SWOT-Analysis – Developing a Competence Profile
• Setting SMART goals

The workshop trainer, a German-American coach for business skills, studied in the U.S. and Germany. He has specialized on personal marketing strategies, effective presentations, negotiation, and cross-cultural communication skills and offers his services as career advisor for professionals, MBA Programs and international companies.